RESEARCH ANALYSIS

Search Engine Optimization
For Local Businesses

Search Engine Optimization plays a vital role in page ranking. It enables you to attract more traffic to your website. An overwhelming majority of users end their search at the first page, so ranking is very crucial. We will help improve your ranking.

Customer data analysis improves User Experience, Customer Relationships and targets sustained growth through repeat visits

RESEARCH ANALYSIS

Search Engine Optimization
For Local Businesses

Search Engine Optimization plays a vital role in page ranking. It enables you to reach out and attract more traffic to your website in the areas your business operates; especially small bricks-and-mortar businesses. You then nurture your prospects – they’re not statistics.

The second page of Google is often referred to as a wasteland because of how few people view it. Studies have shown that an overwhelming majority of users end their search at the first page. This is why rankings should be taken very seriously.

We can help you improve your ranking.

Customer data analysis improves User Experience, Customer Relationships and targets sustained growth through repeat visits

STRATEGIES

Our Multiple SEO Services

Set Out Your Online Goals & Objectives

We'll create your online roadmap, set out a clear direction, a defined destination and measured markers, to keep your business on track.

Improve Your Search Enging Ranking

We'll attract as much organic traffic to your site as possible to improve your ranking, generate leads and sales and monitor your ranking position.

Execute Page & Site Optimization

We'll re-design your website to ensure it is Responsive and mobile-friendly, customize your interface, optimize your content for page speed, check your links and fix old citations.

Design Appropriate Software Tools

Every business, product and service has different needs. We'll determine the best software analysis tools to fit your strategies, business growth, customer engagement, data gathering, measurement and competitor insights.

Update Keywords, Content & Links

We'll research the best keywords and phrases that people use to search for your products and services. The web changes rapidly, so it's vital to refresh keywords. Your content must be current and relevant as with any links.

Apply Data Analysis & Strategies

Relative to your specific business, we can identify your audience, build your Brand, track your customers, build citations, put you into top directories, increase your business visibility, generate competitor analysis, capture targeted data, analyse it and work together to refine strategies.

Big data capture and analysis is driving new sciences and online marketing methods as never before. We utilize these evolving applications to grow your customers and generate more revenue.

On December 19, 2018, Google announced they use their mobile-first indexing for over half the web already so get responsive

Get Responsive
Get Ranked
Get Traffic
Get SEO

Google ranking on page 1 is vital to your website success, since most users browsing the web never reach the page 2 wasteland
Google Analytics are highly sophisticated measures of online performance including customer and social behaviour patterns too

STRATEGIES

Our Multiple SEO Services

Set Out Your Online Goals & Objectives

We'll set out your online roadmap. Without a clear direction, defined destination and measured markers, your business could go off-track.

Improve Your Search Enging Ranking

We'll attract as much organic traffic to your site as possible to improve your ranking, generate leads and sales and monitor your ranking position.

Execute Page & Site Optimization

We'll re-design your website to ensure it is Responsive and mobile-friendly, customize your interface, optimize your content for page speed, check your links and fix old citations.

Design Appropriate Software Tools

Every business, product and service has different needs. We'll determine the best software analysis tools to fit your strategies, business growth, customer engagement, data gathering, measurement and competitor insights.

Update Keywords, Content & Links

We'll research the best keywords and phrases that people use to search for your products and services. The web changes rapidly, so it's vital to refresh keywords. Your content must be current and relevant as with any links.

Apply Data Analysis & Strategies

Relative to your specific business, we can identify your audience, build your Brand, track your customers, build citations, put you into top directories, increase your business visibility, generate competitor analysis, capture targeted data, analyse it and work together to refine strategies.

Big data capture and analysis is driving new sciences and online marketing methods as never before. We utilize these evolving applications to grow your customers and generate more revenue.

On December 19, 2018, Google announced they use their mobile-first indexing for over half the web already so get responsive

Get Responsive
Get Ranked
Get Traffic
Get SEO

Google ranking on page 1 is vital to your website success, since most users browsing the web never reach the page 2 wasteland
Google Analytics are highly sophisticated measures of online performance including customer and social behaviour patterns too
Whether you need Sales, Reach, Conversions, Profits, Ranking - Bayside Online creativity generates broad SEO ripple-effects

We don’t care how large all small you are – nor do we filter you by budget. We simply deliver great skills for every client through Managed Outsourcing.

FOCUS ON QUALITY

What Is SEO
And Why Choose Us?

Search Engine Optimization is the application of online strategies, techniques and tactics that we deploy. The objective is to increase visitor traffic to your website through crafting high-ranking keywords and phrases for the Search Engine Results Page of search engines (SERP).

No two SERPs are the same
. It's a continual process of refinement to lift your rankings to the top of Page One. We analyse top organic webpages that rank for specific keywords or topics relevant to your business, product or service. Then devise a means to integrate with your content and add value.

We can use myriad ways to multiply your metrics - for sales, reach, conversions, profits - the list goes on. Once your USP is defined and your competitive position mapped, we can drill down on short-to-medium term tactics and strategies to give your business a lift.
Here are some areas:

  • Do Competitor Analysis
  • Refine USP & Strategy
  • Optimize Your Website
  • Do Split-Test Marketing
  • Use Tracking & Response Apps
  • Build Citations | Directory Listings
  • Get Competent Authority Links
  • Refine Keyword Research
  • Monitor Your Rankings
  • Streamline | Scale For Profitability

Why Choose Us?

We’ve been entrepreneurs in the media space for decades

Local and global B2B, B2C, content creation, acquisition, distribution, marketing and online digital media - and more. We put our money and reputation where our mouth is.

For more information you can visit  IMLDigitalMedia.com/about-us

CUTTING-EDGE SKILLS

Benefits Of Managed Outsourcing

SEO, Responsive mobile web design and daily dynamic changes on the web demand highly technical skillsets to respond quickly
SSL Security is vital to protect against website vulnerability to deadly viral attacks that annihilate competitive interests
Outsource your strategic online marketing and data analysis to teams with highly focussed expertise and specialized skillsets
  • Dynamic changes on the web demand highly technical skillsets to adapt quickly
  • Outsource Teams are intensely focused on dedicated areas of expertise
  • Websites are vulnerable to deadly viral attacks to annihilate competitive interests

Managed Outsourcing gives a wide scope of up-to-the-minute technical services that may not exist in-house.

Unlike most local agencies, we outsource and are proud to do so. Managed outsourcing is the new trend. It opens up a broad scope of current technical services that may not exist in-house. Now the web is so complex, crowded and technology is out of control.

CUT- THROAT

This competitive ecosystem is cut-throat. Even if your business is local, it’s still open to onslaught from outside competitors. So to get an edge, it makes sense to tap into myriad skillsets offered through outsourcing. We find that vital point of difference to stand out from your competition.

IMPOSSIBLE

From our own past experience, it’s almost impossible to cover all conceivable resources under one roof – not without carrying massive overhead that gets passed on. Besides – what happens when key personnel are on holidays or sickies? Let’s face it. Most people, corporates and agencies outsource at some stage. If they say they don’t outsource, do a U-turn.

CUTTING-EDGE SKILLS

Benefits Of Managed Outsourcing

Managed Outsourcing gives a wide scope of up-to-the-minute technical services that may not exist in-house.

Unlike most local agencies, we outsource and are proud to do so. Managed outsourcing is the new trend. It opens up a broad scope of current technical services that may not exist in-house. Now the web is so complex, crowded and technology is out of control.

SEO, Responsive mobile web design and daily dynamic changes on the web demand highly technical skillsets to respond quickly
  • Dynamic changes on the web demand highly technical skillsets to adapt quickly
SSL Security is vital to protect against website vulnerability to deadly viral attacks that annihilate competitive interests
  • Websites are vulnerable to deadly viral attacks to annihilate competitive interests
Outsource your strategic online marketing and data analysis to teams with highly focussed expertise and specialized skillsets
  • Outsource Teams are intensely focused on dedicated areas of expertise

CUT- THROAT

This competitive ecosystem is cut-throat. Even if your business is local, it’s still open to onslaught from outside competitors. So to get an edge, it makes sense to tap into myriad skillsets offered through outsourcing.
We find that vital point of difference to stand out from your competition.

IMPOSSIBLE

From our own past experience, it’s almost impossible to cover all conceivable resources under one roof – not without carrying massive overhead that gets passed on. Besides – what happens when key personnel are on holidays or sickies? Let’s face it. Most people, corporates and agencies outsource at some stage.
If they say they don’t outsource, do a U-turn.

EFFECTIVE TEAMS

Collaboration And Teamwork
Will Get You To The Big League

You can't ignore the broad diversity of the web. It's crucial that we share the same common goals in the drive for online excellence. This requires co-ordinated Teamwork and effective Collaboration.

Google has set this new precedent with its mobile-first indexing.

They will use your mobile version of a page for indexing and ranking. In many ways, it levels the playing field. Those quick adopters of Responsive websites will reap early rewards in out-ranking their bigger competitors. We can help you here.

Quick adopters of Responsive websites will reap early rewards and out-rank their bigger competitors so we can help you here

A ‘mobile-friendly’ website is designed to function on a portable device – phones or tablets – a site designed to fit on a small screen. But it may not be ‘Responsive’ if you have to mess around zooming and pinching the content.

This user experience is actually ‘mobile-unfriendly’.

It's crucial to share common goals to inspire online excellence, co-ordinated teamwork and effective collaboration to win
Common goals inspire online excellence with co-ordinated teamwork and effective collaboration to make it into the big league

EFFECTIVE TEAMS

Collaboration And Teamwork
Will Get You To The Big League

You can't ignore the broad diversity of the web. It's crucial that we share the same common goals in the drive for online excellence. This requires co-ordinated Teamwork and effective Collaboration.

It's crucial to share common goals to inspire online excellence, co-ordinated teamwork and effective collaboration to win
Common goals inspire online excellence with co-ordinated teamwork and effective collaboration to make it into the big league

Google has set this new precedent with its mobile-first indexing.

They will use your mobile version of a page for indexing and ranking. In many ways, it levels the playing field. Those quick adopters of Responsive websites will reap early rewards in out-ranking their bigger competitors. We can help you here.

Quick adopters of Responsive websites will reap early rewards and out-rank their bigger competitors so we can help you here

A ‘mobile-friendly’ website is designed to function on a portable device – phones or tablets – a site designed to fit on a small screen. But it may not be ‘Responsive’ if you have to mess around zooming and pinching the content.

This user experience is actually ‘mobile-unfriendly’.

6-Google Insights To Consider In Your SEO

Here’s why Google prioritizes their mobile algorithm.

01

In 2018 people used all their devices to browse the web and at least 95% of adults interacted with corporate social media on their mobile. Since most people have a social profile, it makes sense to be mobile-friendly

02

Over 77% of adults own a smartphone. More than 72% of people want mobile-friendly sites and are more likely to stay engaged. So it makes sense to have a responsive designed site

03

94% of people judge websites on their responsive design – if it’s difficult to navigate, over 80% say they will just leave

04

Mobility is the new standard to interact with the world – almost 60% of internet access is via the phone and 83% of users want a seamless experience across all their devices

05

Over 50% of ecommerce revenue was done on a mobile, so optimizing your pages and content for loading speed is vital to a quality customer-experience and prevents over 7% in lost conversions

06

Google says 62% of users are unlikely to return to a site on mobile if they had trouble accessing content – 40% will simply visit a competitor’s site instead! What about you?

Watch out for your responsive competitors. We’ll help you with competitive keyword research and get your site on all devices

Google priorities are steadily growing - we all use mobiles in our highly connected world. Therefore, optimizing your pages and content for loading speed is vital to a quality customer-experience. You must represent your business the best way to engage and retain customers.

What Do You Want to Achieve Today?

Give us a call to discuss your needs. It won't cost much - but it may pay dividends.